AdExchanger

292 Episodes

1. Why Semafor Embraces The B2B Publisher Mindset

   Published: 1/9/2024
2. Don’t Talk Yourself Into A Downturn In 2024

   Published: 1/2/2024
3. Not All Automated Ad Products Are Alike

   Published: 12/19/2023
4. The MRC May Be Old, But It’s Getting With The TV Program

   Published: 12/12/2023
5. Taking The Measure Of Measurement On TikTok

   Published: 12/5/2023
6. It’s Time For Vanity Metrics To Perform A Disappearing Act

   Published: 11/28/2023
7. Down With Blocklists!

   Published: 11/21/2023
8. The State Of Media Analytics – And American Rugby – With A Kiwi Entrepreneur

   Published: 11/14/2023
9. Exploring The Minds – And Ad Spending Habits – Of Local Advertisers

   Published: 11/7/2023
10. Data-Driven Marketing Is State Farm's Best Policy

    Published: 10/31/2023
11. Creative And Media’s Much-Needed Merger

    Published: 10/24/2023
12. Brands, Please Don’t Add “Israel” And “Hamas” To Your Keyword Blocklists

    Published: 10/17/2023
13. Demystifying Black-Owned Media With Black Enterprise

    Published: 10/10/2023
14. Buy Now, Pay Later … And Then Launch A Retail Media Network?

    Published: 10/3/2023
15. GroupM’s Performance Chief On Why ‘Commerce Is Going To Disrupt Everything’

    Published: 9/26/2023
16. Solving The Advertising Puzzle With New York Times’ Joy Robins

    Published: 9/19/2023
17. The Reality Of Advertising In Virtual Worlds

    Published: 9/12/2023
18. The Real Economics Of Programmatic

    Published: 9/5/2023
19. Exposing Ad Tech’s Dirty Laundry

    Published: 8/22/2023
20. Riding The Rising Tide Of Programmatic Streaming With Disney

    Published: 8/15/2023